Maximizing Your Dreamforce Trip: Six Tips From the Experts

Maximizing Your Dreamforce Trip: Six Tips From the Experts

August 19, 2014



Dreamforce is always an exciting and busy week. With so much going on how are you going to make the most of your time there?

Whether you’re a Dreamforce-attending-pro or the Dreamforce-fresh-faced-newbie, we’ve asked some of the Dreamforce experts to share their top tips to help you get the most out of the event.

Nicole Alford

J. Nicole Alford @salesforceQueen

“Pre-network before Dreamforce – join the Success Community and @mention speakers in your targeted sessions as well as key contacts at vendors you are interested in. Also, if you have a large group of attendees, create a private company group to coordinate live while at the conference.”


Phil Walton

Phil Walton @SFDCphil

Don’t book in to attend too many sessions! Firstly, it can take 30 mins to move between venues. Secondly, there is so much else going on like the Dev Zone, HOTs, Expo, Demos etc. But where do you get all of the office gossip? In a meeting? In a demo? No, it’s in the bar afterwards. So don’t miss out on all the great after-parties, they are a great place for an informal chat, to make new friends, and get the real lowdown.”


Geraldine Gray

Geraldine Gray @geraldinegray

“Every couple of years there are shifts in the use and development of the Salesforce platform and changes to the partner ecosystem – I use Dreamforce to educate myself in new tools and emerging, innovative partners.

This year I’m especially interested in marketing automation and social measuring tools so I’ll be checking out the breakthrough offerings from a handful of providers. CPQ is an area where we’re seeing huge growth in demand so I’ll be meeting with the teams from key providers to learn the nitty-gritty differences and best use cases for each. And Salesforce Flow – it wouldn’t be Dreamforce if I didn’t come home with an native electronic toolkit.”

Bill Greenhaw

Bill Greenhaw @Bill_Greenhaw

“Choose your top 5 sessions. These are your must go to sessions no matter what. Choose your next 5 sessions. These are your sessions that you will try your hardest to get to. The others you pick are good but if you miss won’t be the end of the world. The point of this: Dreamforce has a lot to see, do, and learn. Don’t wipe yourself out by overdoing it. If you destroy yourself early then you won’t be able to keep learning. Pace yourself.”


Gaurav Kheterpal

Gaurav Kheterpal @gauravkheterpal

“It’s going to be a hectic week – sleep well, dress comfortably, keep a water bottle and umbrella handy, arrive early for breakfast, plan your schedule with agenda builder, utilize lunch and dinner times for networking, party (within limits :-), set time limit to checkout the Expo and other zones, Have fun!”

Andrew Hill

Andrew Hill @andrew_sf

“Forget the parties! While San Francisco is packed with parties during the week of Dreamforce, don’t forget why you’re here; to learn! Dreamforce has more than 1000 breakout sessions lead by customers sharing their amazing stories, plus some amazing keynotes from industry titans and thought leaders. Check the agenda, and get to sessions early to secure your seat. Don’t be afraid to branch out beyond your industry and listen to those who have blazed trails before you. Learn from their mistakes and follow their lead. Take the best back to your own organizations and transform the way you do business.”

In conclusion, the key thing all experts agree on is the need to plan ahead to ensure your Dreamforce trip is productive and avoid getting too distracted by the parties but use these networking opportunities wisely. Remember, when you return to the office you’ll want to share your learning’s and be the leader for business transformation.

Time now to add to your Dreamforce to-do list: visit CloudSense at Cloud Expo North booth #N1004