Salesforce1 World Tour – Spellbound in London

Salesforce1 World Tour – Spellbound in London

May 20, 2014



Salesforce1 World Tour in London yesterday was a fantastic event. The opportunity to meet and connect with anyone, who is anyone, in Cloud. It all kicked off with Britain’s Got Talent winners Spellbound who warmed up the audience before the Keynote. The talented CloudSense team was out in force throughout the day. A huge thanks to all of the people that dropped by our stand. The energy and enthusiasm at these events always leads to some really engaging conversations.

One of the takeaways from the event is that Salesforce are investing in Europe, and they are investing in the UK big time. George Hu, Chief Operating Officer, Salesforce announced the launch of a UK data center coming this year and the audience were shown a behind the scenes video of the facilities, which are run entirely from renewable energy. One of the organizations assessing the data center is the FCA (Financial Conduct Authority) who discussed how they have started to deliver results within 6 months. This also shows the level of trust a key financial services organization has by putting its data into the Cloud, we expect to see many more to follow.

The other interesting development is that the Heron Tower which is the location for the London salesforce office will be be renamed “Salesforce Tower”.

What does this mean for CloudSense customers? As Salesforce is growing at 42% year on year in Europe, they are also heavily investing in their software, platforms and entire ecosystem. As CloudSense technology is fully Salesforce native, our customers will also benefit from these investments and innovations. In fact, rounding off a great week– the Salesforce summer 14 release notes are available now. Please get in touch if you want to learn more about any aspect of this exciting release.

Salesforce are also very clearly positioning the newly emerging “Internet of Things” as the “Internet of Customers”. The Internet of things is widely described as the growing number of objects that have unique identifiers and the ability to automatically transfer data over a network. This leads to endless opportunities for how our devices can become even smarter (genius devices?) to improve our lives. The point being made with the term “Internet of Customers” is that associated with nearly every device, be it a phone, a fridge or an engine part, there is a person. This completely aligns with the CloudSense vision of a world centred around the digital customer, in every location, on every device.

It was a great event, and thanks once again to everyone we met. If you’d like to learn more – get in touch or drop by our offices.