CloudSense People

Spotlight on Craig Rowe

March 30, 2017



Welcome to ‘Spotlight on’, a quick-fire round of Q&A where we get to meet the people who make CloudSense tick.

It’s a fast, (relatively) fun way to learn a little bit more about CloudSense’s people – from what makes them want to come to work every day – to the meal they’d pick before they met their maker on death row.

Today we get a glimpse into the life of CloudSense’s APAC Alliance Director, Craig Rowe, a man whose love for bangers and mash is only outstripped by his passion for sailing.


Craig Rowe CloudSense APAC Alliance Director


Name, Position & CloudSense Office:

Craig Rowe, APAC Alliance Director, Sydney Office

What do you do at CloudSense on a day to day basis?

My main activities include managing our APAC Salesforce relationship and working with Darryl Frost (VP Alliances & Business Development) to ensure we are consistent with global strategy. Additionally, I manage SI partners and key technology partners in the region.

As a Salesforce-native application it’s important that Salesforce and our partners understand the value our platform can bring to the customer and how we can grow opportunities and drive greater pipeline together.

How long have you worked here?

6 months

What was your background before joining?

I started out in Comms with Telstra 25 years ago, I worked there 6 years, I then moved to Optus, which is when the internet really started to become prominent to business. Following that, I transitioned to IT and Contact Centres, and Alliances.

Do you enjoy working in the Sydney office?

I’m Sydney born and bred, so I’m definitely biased to our city. I love being in the city, it’s vibrant and most of our customers are here so it’s great that you don’t have to go far to meet our partners and customers.

When was your best day at CloudSense and why?

Recently I attended the Sydney Salesforce World Tour and had a brilliant day. We are really starting to get great recognition and traction with Salesforce, and that was evident at the event.

Describe a ‘CloudSense person’ in 3 words…




What makes you want to come to work every day?

There are so many aspects to my role. You’re not just looking after a partner, you’re talking to customers or I might be doing something involving marketing or organizing an event. There’s so much variety to my role and I enjoy the different challenges it brings me every day.

If you could switch jobs with anyone else at CloudSense, whose job would you have?

I’m really happy enough doing what I’m doing. Maybe I’ve got the job other people would want!

Where do you see CloudSense in 5 years’ time?

The APAC business being established in India and Asia. We’ll certainly be maturing as a business, and we’ll have innovated our platform for new verticals outside of Comms, Media and Utilities, and focus on our customers and partners.

Where’s your hometown?

Sydney. I’m a water person and you can’t beat it’s harbour and beaches.

Where’s your favourite place in the world and why?

Whistler in winter for the skiing, plus I find Canadians very similar to Sydneysiders. There’s a real friendliness and spirit in the town.

What’s your favourite book

I have to say I hated reading at school. But the author that got me into reading was David Eddings, but at the moment my favourite author is probably the Australian author Matthew Reilly – I’ve enjoyed his Scarecrow series the most so far.

And favourite film?

Growing up it was Ferris Bueller’s day off. Probably because one of our favourite pastimes growing up was skipping school and taking the ferry to Manly to go surfing!

What would be your desert island DVD box set?

I love Game of Thrones, so that’d be my choice at the moment.

So who’s going to be left on the throne at the end?

Daenerys Targaryen.

And which Game of Thrones character do you think is most similar to you?

I’d probably be dead by now. Actually, I’d say Tyrion Lannister, he has to manage relationships and be politically astute which is similar to my role managing Salesforce and partners.

What’s your guilty pleasure?

Bangers and mash, with onion gravy. I think it comes from growing up having that – it’s also the sensible option over going out for a few drinks!

If you could have a superpower, what would it be?

It’d be being able to run fast and get from one place to the other really quickly. Especially in Sydney with all the traffic. So I’d be like The Flash.

What would your death row meal be?

Bangers and mash! Or a good seafood cook up.

Who would you invite to your dream dinner party?

I love sailing, so Jimmy Spithill. His determination and drive to come back in the last America’s cup was great. Seeing how America’s cup is driving exciting change to sailing today, it’s amazing to watch.

Who would play you in the film of your life?

Hugh Jackman, not that I look anything like him. He’s Australian, he’s A-list, he’ll do the job.

If you were guaranteed to be successful in a different profession, what would you do?

I’d be a professional sailor in the America’s cup. I’d be the helmsman or the tactician.


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